Intro to business – CH 1 Define the following terms Profits Competitive advantage Creativity Relationship

Intro to business –
CH 1
Define the following terms
Profits Competitive advantage Creativity
Relationship management Strategic alliance vision
What is the result of the ageing of our population here in Canada.
List & explain the factors of production
List the payments that each factor of production receives
List 4 things that make a company admired?
CH 2
Define the following terms
Philanthropy Social responsibility Ethical leadership
Whistleblowing Conflict of interest
What are some of the responsibilities a company has to the general public?
What are some of the responsibilities a company has to their investor?
What are a company’s responsibilities to Consumers?
What are a company’s responsibilities to its workers?
What are 4 influences on a person’s ethics?
CH 3
Define the following terms
Microeconomics Macroeconomics Demand
Supply Market equilibrium Planned economy
Mixed economy Market economy (capitalism) Fiscal policy
Monetary policy Inflation Deflation
Privatization Budget deficit Budget surplus
Expansionary monetary policy Restrictive monetary policy
What are the 3 goals of a government?
How are those goals impacted under a
Budget surplus
Budget deficit?
Expansionary monetary policy
Restrictive monetary policy
List and explain 4 different types of competition
List and explain 4 types of unemployment
What cause demand to shift?
What causes supply to shift?
CH4
Define the following terms
Balance of trade Balance of payments Balance of trade surplus
Balance of trade deficit Floating exchange rates
Why do nations trade?
What is the role of the WTO, world bank and IMF?
Who are the members of NAFTA?
List and explain barriers to trade
CH5
Define the following terms
Sole proprietorship Partnership Corporation
Not for profit corporation Publicly owned corporation Corporate charter
Vertical merger Horizontal merger Conglomerate merger
Acquisition Joint venture
Why do small businesses fail?
4 sources of assistance for small businesses
Advantages and disadvantages of a franchise
CH6
Define the following terms
Entrepreneur Serial entrepreneur Seed capital
Venture capital intrapreneur
Characteristics of an entrepreneur
Why should you buy an existing business
CH7
Define the following terms
Technical skills Human skills Conceptual skills
Span of management centralization decentralization
What type of plans do top, middle and supervisory managers develop?
What type of skills do top managers need more of?
What type of skills do supervisors need more of?
What are the differences between the 3 main types of leadership
List and explain functions of management
List and explain ways a company can departmentalize
What is SWOT analysis, give examples of each category?
CH8
Define the following terms
Wage Salary Flextime
Compressed workweek Job share Downsizing
Outsourcing Strike Picketing
Boycott Lockout Collective bargaining
What is expectancy theory motivation?
What is equity theory of motivation?
What is goal setting theory of motivation?
What does X theory of management believe?
What does y theory of management believe?
What factors must a company consider before setting a wage for employees
List and explain 4 different types of incentive based compensation
What are Hertzberg’s hygiene factors
What are Hertzberg’s motivator factors
CH11
Define the following terms
Primary data Secondary data Focus groups
Data mining Market segmentation Target market
Relationship marketing Person marketing Organization marketing
What are the elements of the marketing mix?
List and explain consumer market segmentation
4 benefits of relationship marketing
Ch12
Define the following terms
Product line Product mix Brand equity
Explain the differences between the 3 consumer product types
What are the stages in the product lifecycle
Explain the 3 levels of distribution intensity
Which method of transport is the cheapest vs. the most expensive?
Which method of transport is the quickest vs. the slowest?
Which method of transport is the most dependable for meet schedules vs. the least reliable?
Different types of retail stores
CH13
Define the following terms
Product advertising Institutional advertising Informative advertising
Persuasive advertising Comparative advertising Reminder-oriented advertising
Push strategy Pull strategy
List and explain different types of consumer-orientated sales promotion.
List and explain different pricing strategies.
CH16
Define the following terms
Investment grade bonds Junk bonds M1 money supply
M2 money supply Common shares Preferred shares
What are the different types of money market instruments? Who issues them?

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